CrowdStrike has introduced new Falcon Data Protection features designed to secure data in real time across today’s AI-driven environments. The updates aim to prevent GenAI data leaks, insider threats, and risks to sensitive data moving across hybrid systems. With this launch, CrowdStrike is positioning itself to streamline fragmented legacy tools and set a new standard for data protection.
“AI has reshaped how data is created and shared, but legacy data loss prevention and posture management tools weren’t built to secure data in the modern era,” said Elia Zaitsev, Chief Technology Officer at CrowdStrike. “Falcon Data Protection follows sensitive data everywhere it moves, across devices, cloud services, SaaS applications, and GenAI workflows. By delivering the real-time visibility and enforcement customers need, we’re making it easier to consolidate cybersecurity at scale and securely innovate with AI.”
GenAI Data Protection
GenAI tools are transforming how work gets done, accessing and moving data on endpoints, in the cloud, and across SaaS environments. Legacy protections stop at the browser, require cumbersome network appliances, or are easily thwarted by encryption, leaving gaps in local applications and runtime cloud environments. Falcon Data Protection expands coverage with runtime protection for local applications and cloud environments, preventing inadvertent exposure and blocking data leakage across both managed and unmanaged GenAI tools. Unlike browser-only tools, Falcon provides comprehensive coverage across all GenAI paths, allowing organizations to securely innovate with AI.
Consolidating Legacy DLP and DSPM
Legacy tools weren’t built for the modern data environment. Data Loss Prevention (DLP) was designed for static endpoints, Data Security Posture Management (DSPM) for snapshots in the cloud – neither can keep up with the use of GenAI or the constant motion of data across hybrid systems. Falcon Data Protection replaces these fragmented approaches with unified visibility and enforcement across endpoint, cloud, GenAI, and SaaS.
New innovations include:
- Complete GenAI Data Protection: Extend coverage beyond browsers with real-time protection for sensitive data shared through local applications and runtime cloud environments. Prevent inadvertent exposure while blocking data leakage across both managed and unmanaged GenAI tools, wherever they’re used.
- Falcon Exposure Management AI Discovery: Detect LLMs, AI applications, and agents running on managed endpoints to eliminate blind spots from shadow AI tools that may expose confidential data. Combined with existing cloud AI discovery and Falcon Data Protection controls, organizations gain unified visibility and protection across hybrid environments.
- AI-powered Data Classification: Apply LLMs to accurately identify sensitive data types such as credentials, secrets, and passwords, reducing false positives and enhancing data protection control enforcement.
- Insider Threat Dashboard and Detections: Correlate identity, HR, and data movement signals in a unified dashboard to detect and respond to malicious, negligent, or compromised insider activity faster.
- Unified Detections and Cross-Domain Visibility: Boost detection coverage by 10x with new out-of-the-box detections for data loss, GenAI misuse, and insider threats across endpoint, cloud, GenAI, and SaaS environments.
Forward-Looking Statements
This release includes descriptions of products, features, or functionality which may not currently be generally available. Any such references are provided for informational purposes only. The development, release, and timing of all features or functionality remain at our sole discretion and may change without notice. These statements are subject to risks, uncertainties, and assumptions that may cause actual results to differ materially from those expressed or implied. Customers should make purchasing decisions based only on services and features that are currently generally available. For more information on our existing offerings please talk to your CrowdStrike representative
