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Mitsumi, PNY Join Forces to Accelerate Growth in MEA Region

Mitsumi Distribution and PNY partnership will empower the MEA region with advanced consumer and enterprise tech solutions

Mitsumi Distribution has announced plans to form a strategic partnership with PNY, a global player in consumer and business-grade electronics manufacturing. This collaboration is set to empower channel partners throughout the MEA region to leverage the full potential of PNY’s advanced technology and expand their presence within the reseller network.

PNY, renowned for its comprehensive portfolio of professional, enterprise and consumer solutions, delivers reliable, high-performance products with global presence. PNY’s range includes AI solutions accelerated by NVIDIA, solid-state drives (SSDs), DRAM, Flash drives, which will now be made available to Mitsumi’s extensive network of  resellers and  system  integrators  across  the  Middle  East  and Africa. Designed to meet the diverse needs of consumers, businesses, and organizations, these products serve a variety of sectors, including digital design, and enterprise IT solutions.

The partnership builds upon Mitsumi’s deep expertise in the region, particularly in emerging technologies such as cloud computing, AI, networking, and storage. By combining Mitsumi’s strong regional presence in over 30 countries and extensive in- country support with PNY’s high-quality, innovative products, the collaboration will provide channel partners with the tools they need to drive growth and meet the increasing demand for high-performance technology. Moreover, the partnership will empower businesses and end-users alike to stay ahead of the curve in today’s rapidly evolving tech landscape.

“Through this strategic partnership with PNY, we aim to replicate the success we’ve achieved with other partners in the region by providing reliable, efficient, and scalable distribution services in the MEA region,” said Jagat Shah, Chairman & CEO at Mitsumi Distribution. PNY can rely on us to be a trusted ally, providing the insights and resources necessary to fuel their growth and capitalize on the region’s ever-growing and evolving market landscape to drive sustainable success.”

“With Mitsumi’s strong distribution network and logistical services, we’re excited to expand PNY’s presence in the MEA market,” said Jerome Belan, CEO EMEA at PNY. “Our combined strengths will enable us to support businesses in achieving their digital transformation goals while delivering cutting-edge solutions that meet the diverse needs of the region.”

By leveraging the strengths of both Mitsumi and PNY, this partnership is poised to accelerate the growth of the MEA region’s tech ecosystem, fostering innovation and creating new opportunities for businesses and consumers alike.

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